Canadian Awareness Alarmingly Low
"People don't know about it and without that, there's little hope to make gains in terms of awareness and funding on the medical side."
Mike Colledge, Ipsos Reid
Raising Awareness ... A year round focus!
Results from a recent Ipsos Reid Poll, released November 2012, cited Canadian awareness of pancreatic cancer as being exceptionally low compared to other cancers despite it being the most deadly form. Most people first learn about it when a family member receives the diagnosis of pancreatic cancer.
Raising awareness is a year-round focus and PCC has created two national initiatives to raise the profile of this disease and the need to fund lifesaving research.
The Purple Lights Campaign during National Awareness Month in November and Pansies for Pancreatic Cancer in the spring demonstrate a year-round commitment to renewing our focus on fighting pancreatic cancer and keeping hope alive for those living with or touched by pancreatic cancer.
Get involved in these national campaigns:
In this Section:
Canadian Awareness Alarmingly Low - The Vancouver Sun
November is Awareness Month - You Tube Video posted by one of our volunteers